Takaya Matsuda
After honing his skills as a planner at Orange and Partners, a creative firm led by Kundo Koyama, Takaya Matsuda embarked on his own entrepreneurial journey. Together with his twin brother, Fumito Matsuda, he co-founded HERALBONY, a company named after a mysterious phrase penned by their older brother, Shota, during his elementary school years.
With the mission statement "Radiate Your Color", HERALBONY strives to redefine culture through innovation rooted in social welfare. As the company’s creative director, Takaya plays a pivotal role in crafting the bold and vibrant identity of the brand.
Based in Tokyo, he is the younger of the Matsuda twins. Takaya was honored as one of Forbes JAPAN's "Culture-preneurs 30," recognizing trailblazers reshaping cultural industries. He also serves as a board member of the nonprofit organization Neurodiversity.
Takaya is the author of the book "Radiate Your Color: How HERALBONY is Transforming the World Through Welfare and Art."